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brand news Archive
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GMs Cadillac Is Finally Gaining Ground GM
Posted on April 30, 2013 | No CommentsCadillac's U.S. sales have finally started to pick up. -
GM launches API framework to let developers put wheels on apps
Posted on January 8, 2013 | No CommentsGM announced a new set of API’s that will allow Developers to build for GM’s infotainment systems in GM vehicles. This will open / create […] -
Top 10 Luxury Brand Mobile Campaigns of 2012 (ATS 3D cited!)
Posted on January 2, 2013 | No CommentsNeiman Marcus in-store app Luxury marketers added mobile-based utility or entertainment to cross-channel campaigns this year to gain exposure among savvy smartphone and tablet users. Mobile touch […] -
Cadillac targets business-minded consumers via mobile ads
Posted on November 12, 2012 | No CommentsLuxuryDaily notes: General Motors’ Cadillac is targeting readers of the Reuters mobile site through banner ads that link to video and images of the ATS model that the automaker is […] -
GM calls latest Romney auto ad ‘politics at its cynical worst’
Posted on October 31, 2012 | No CommentsFreep notes: Republican presidential candidate Mitt Romney has broadened his attack on President Barack Obama’s auto industry restructuring, implying that General Motors used the aid to hire more workers in […] -
GM’s slow pace of change frustrates Wall Street
Posted on October 18, 2012 | No CommentsDETROIT (Reuters) — General Motors Co. is frustrating the hell out of Wall Street. Many securities analysts have “buy” ratings on the stock and are hopeful that a raft of […] -
Cadillac hits 30,000 activations for mobile, OOH program
Posted on October 18, 2012 | No CommentsLuxuryDaily notes: General Motors’ Cadillac is pushing the new ATS model through augmented reality installations in top U.S. marketers by transforming street murals into driving experiences on smartphones and tablets. […] -
Cadillac ATS Delivers American Automotive Innovation
Posted on October 17, 2012 | No CommentsIn January, The New York Times wondered aloud why Apple did not make the iPhone in America. The story heaped a torrent of commentary and scrutiny on Silicon Valley’s most valuable company. Whether […]