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competitive Archive
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![Without overreaching, Audi has created a simple, useful tool for Android smartphone owners that effectively creates awareness of its efficient new start-stop auto tech. Unlike iOS, it’s not easy to […]](http://ignition.fallonhotdish.com/files/2013/05/434668742_200-115x115.jpg "Audi’s Novel Battery-Saving App")
Audi’s Novel Battery-Saving App
Posted on May 3, 2013 | No CommentsWithout overreaching, Audi has created a simple, useful tool for Android smartphone owners that effectively creates awareness of its efficient new start-stop auto tech. Unlike iOS, it’s not easy to […] -
![Volkswagen and Apple have come together not only to create a special-edition car but also a new app, tethering both companies together in both tech and design. First off, the new app […]](http://ignition.fallonhotdish.com/files/2013/04/vw-ibeetle1-625x1000-115x115.jpg "Apple and Volkswagen team up to create the ‘iBeetle’")
Apple and Volkswagen team up to create the ‘iBeetle’
Posted on April 22, 2013 | No CommentsVolkswagen and Apple have come together not only to create a special-edition car but also a new app, tethering both companies together in both tech and design. First off, the new app […] -
![Digiday notes: Gawker commenters can be pretty harsh. So it’s not everyday a big brand woos them — and makes them the stars of an ad campaign. Ford is doing […]](http://ignition.fallonhotdish.com/files/2013/03/Picture-1-115x115.png "Ford Taps Gawker Commenters for Fusion Push")
Ford Taps Gawker Commenters for Fusion Push
Posted on March 13, 2013 | No CommentsDigiday notes: Gawker commenters can be pretty harsh. So it’s not everyday a big brand woos them — and makes them the stars of an ad campaign. Ford is doing […] -
![To help launch the 2013 Audi A4, Toronto-based agency Zulu Alpha Kilo allowed consumers to put the A4’s road hugging capabilities to the test in a new and unexpected way, […]](http://ignition.fallonhotdish.com/files/2013/03/548191_15_0_LTE0NzI1NDMzMzExMjIzNjg0MTY-115x115.jpg "Audi Quattro Experience interactive exhibit")
Audi Quattro Experience interactive exhibit
Posted on March 9, 2013 | No CommentsTo help launch the 2013 Audi A4, Toronto-based agency Zulu Alpha Kilo allowed consumers to put the A4’s road hugging capabilities to the test in a new and unexpected way, […] -
![Google on Thursday announced the release of Google Adverapp, a new concept that re-imagines the digital advertising space for mobile app platforms. Google announced the new platform in 2012 but […]](http://ignition.fallonhotdish.com/files/2013/03/Screen-shot-2013-03-08-at-11.49.36-AM-115x115.png "VW Smileage and Google")
VW Smileage and Google
Posted on March 8, 2013 | No CommentsGoogle on Thursday announced the release of Google Adverapp, a new concept that re-imagines the digital advertising space for mobile app platforms. Google announced the new platform in 2012 but […] -
![Wearable computers are all the rage. Google seems hellbent on making us where computers on our faces. It’s hard to imagine this would be the choice of the fashion-conscious set. […]](http://ignition.fallonhotdish.com/wp-content/themes/arras/images/thumbnail.png "Burberry Puts Digital Interaction Into Clothes")
Burberry Puts Digital Interaction Into Clothes
Posted on March 6, 2013 | No CommentsWearable computers are all the rage. Google seems hellbent on making us where computers on our faces. It’s hard to imagine this would be the choice of the fashion-conscious set. […] -
![Digiday notes: Mini USA is known for sending new owners a welcome kit with information, its Mini International magazine and some swag. Mini owners aren’t like normal folks; more than […]](http://ignition.fallonhotdish.com/files/2013/03/Picture-25-115x115.png "Mini USA Goes Big With Content")
Mini USA Goes Big With Content
Posted on March 6, 2013 | No CommentsDigiday notes: Mini USA is known for sending new owners a welcome kit with information, its Mini International magazine and some swag. Mini owners aren’t like normal folks; more than […] -
![Ford Motor Co. (F)’s Lincoln brand, which aired two ads during the Super Bowl in February, posted a 29 percent U.S. sales slide for the month as dealers continued to […]](http://ignition.fallonhotdish.com/files/2013/03/url-1-115x115.jpeg "Ford’s Lincoln Luxury Sales Sputter Even After Super Bowl Ads")
Ford’s Lincoln Luxury Sales Sputter Even After Super Bowl Ads
Posted on March 6, 2013 | No CommentsFord Motor Co. (F)’s Lincoln brand, which aired two ads during the Super Bowl in February, posted a 29 percent U.S. sales slide for the month as dealers continued to […] -
Audi RS4 AVANT NEW 2013 Paintball Fight
Posted on March 4, 2013 | No CommentsAudi equips two brand new RS4 Avants with hood-mounted paintball guns and has them go head to head in the ‘ultimate paintball duel’. Points awarded during the match were based […] -
![DigiDay notes: In our modern age of hyper-communication, simple written language is no longer simple. To communicate effectively in the present, we must embrace the endless possibilities that exist beyond […]](http://ignition.fallonhotdish.com/files/2013/02/imgres-1-115x115.jpeg "Why GIFs Matter for Brands")
Why GIFs Matter for Brands
Posted on February 27, 2013 | No CommentsDigiDay notes: In our modern age of hyper-communication, simple written language is no longer simple. To communicate effectively in the present, we must embrace the endless possibilities that exist beyond […]