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Chevrolet Archive
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![Watching the Super Bowl? Chevrolet’s got an app for that. AdAge notes: General Motors‘ Chevrolet, which is expected to run several ads during NBC’s Super Bowl broadcast on Feb. 5, is releasing an […]](http://ignition.fallonhotdish.com/files/2012/01/82T9Xt5wFEJj95K-vNl0qTZPB-Y_-2RwxOoQSXSXXOsq7hKfXAJrFnnyI3c0jlfTT-Te_QJeGWTICejmDEt21Ti7mv0OsjKBRk6ZpTJUYvPmuiPq1CKylgxoXrwY3VIBINgOj-HOkX9HKnUMZcZhrVkMq9wvsyt7k4OiOo4S8oVX3A-115x115.jpeg "Auto Bowl: Chevy Super Bowl App")
Auto Bowl: Chevy Super Bowl App
Posted on January 22, 2012 | No CommentsWatching the Super Bowl? Chevrolet’s got an app for that. AdAge notes: General Motors‘ Chevrolet, which is expected to run several ads during NBC’s Super Bowl broadcast on Feb. 5, is releasing an […] -
![Execution Displays Evolution of Outdoor Advertising from Billboards to 3-D AdAge notes: We’ve all played the classic claw arcade game, wasting countless quarters trying to lift plush toys that slip […]](http://ignition.fallonhotdish.com/files/2012/07/039-115x115.jpg "Giant Claw Game (OOH Projection) Puts Chevy Sonic Within Consumers’ Grasp")
Giant Claw Game (OOH Projection) Puts Chevy Sonic Within Consumers’ Grasp
Posted on December 29, 2011 | No CommentsExecution Displays Evolution of Outdoor Advertising from Billboards to 3-D AdAge notes: We’ve all played the classic claw arcade game, wasting countless quarters trying to lift plush toys that slip […] -
![Automaker Estimates 139 Will Take Up its Offer in Five Cities AdAge notes: For the second time this year, General Motors‘ volume division has contracted with Klout, the service that rates […]](http://ignition.fallonhotdish.com/files/2011/11/imgres1-115x103.jpeg "Chevy Gives 3-Day Sonic Drives to Those With Big Klout")
Chevy Gives 3-Day Sonic Drives to Those With Big Klout
Posted on November 28, 2011 | No CommentsAutomaker Estimates 139 Will Take Up its Offer in Five Cities AdAge notes: For the second time this year, General Motors‘ volume division has contracted with Klout, the service that rates […] -
![AdAge reports: General Motors’ global marketing chief, Joel Ewanick, wants more consistency from the advertising agency he tapped last year to head GM’s biggest account: Chevrolet. Mr. Ewanick said he […]](http://ignition.fallonhotdish.com/files/2011/08/grades-115x115.jpeg "GM’s Ewanick Grades Goodby: ‘C and B Work’, ‘Needs More Consistency’")
GM’s Ewanick Grades Goodby: ‘C and B Work’, ‘Needs More Consistency’
Posted on August 15, 2011 | No CommentsAdAge reports: General Motors’ global marketing chief, Joel Ewanick, wants more consistency from the advertising agency he tapped last year to head GM’s biggest account: Chevrolet. Mr. Ewanick said he […] -
![*V-Bay may/may not be underway for us, but here is some insight into how Joel thinks about promotional/social ideas as he tweek’s Jalopnik to rally their forces for the El […]](http://ignition.fallonhotdish.com/files/2012/07/medium_el-camino-ewanick-640-115x115.jpg "@JoelEwanick will bring back the El Camino if 100,000 people comment on this post")
@JoelEwanick will bring back the El Camino if 100,000 people comment on this post
Posted on May 5, 2011 | No Comments*V-Bay may/may not be underway for us, but here is some insight into how Joel thinks about promotional/social ideas as he tweek’s Jalopnik to rally their forces for the El […] -
![FastCompany details: The Gulf oil disaster has been quelled, at least on the surface. But what happens now to all the plastic boom material that sopped up BP’s spilled oil? […]](http://ignition.fallonhotdish.com/files/2012/07/Chevrolet_Volt_Components_Recycled_Boom_Material-115x115.jpg "Making Lemonade: GM Turns BP Disaster Equipment Into Chevy Volt Components")
Making Lemonade: GM Turns BP Disaster Equipment Into Chevy Volt Components
Posted on December 21, 2010 | No CommentsFastCompany details: The Gulf oil disaster has been quelled, at least on the surface. But what happens now to all the plastic boom material that sopped up BP’s spilled oil? […] -
![WNBA star Diana Taurasi is featured on the cover of ESPN the Magazine’s Body issue, which is available via the iPad app General Motors’ Chevy is driving sales of its […]](http://ignition.fallonhotdish.com/files/2012/07/9939-115x115.jpg "Chevy leverages iPad features for ESPN app sponsorship")
Chevy leverages iPad features for ESPN app sponsorship
Posted on October 13, 2010 | No CommentsWNBA star Diana Taurasi is featured on the cover of ESPN the Magazine’s Body issue, which is available via the iPad app General Motors’ Chevy is driving sales of its […] -
![Chevrolet has chosen actor and comedian Tim Allen to be the new voice of the brand. Allen will replace athlete/actor/sportscaster Howie Long, who has been the spokesperson for Chevrolet since 2004. […]](http://ignition.fallonhotdish.com/files/2010/09/TimAllen_Buzz-115x115.jpg "Tim Allen new voice of Chevrolet")
Tim Allen new voice of Chevrolet
Posted on September 7, 2010 | No CommentsChevrolet has chosen actor and comedian Tim Allen to be the new voice of the brand. Allen will replace athlete/actor/sportscaster Howie Long, who has been the spokesperson for Chevrolet since 2004. […] -
![// <![CDATA[ if (!PAGESETUP.modules['ratings']) { PAGESETUP.files.push('yui|selector|selector;js'); PAGESETUP.files.push('edmui|rating|rating;js'); PAGESETUP.addControl(function() { ratingNodes = YAHOO.util.Selector.query('.rating'); ratingNodeCount = ratingNodes.length; var ratingNode = Array; for(i=0; i Just the Facts: Cruze will feature a smartphone app […]](http://ignition.fallonhotdish.com/files/2010/08/one-115x115.png "Chevrolet Cruze App Allows Owners To Connect by Remote")
Chevrolet Cruze App Allows Owners To Connect by Remote
Posted on August 31, 2010 | No Comments// <![CDATA[ if (!PAGESETUP.modules['ratings']) { PAGESETUP.files.push('yui|selector|selector;js'); PAGESETUP.files.push('edmui|rating|rating;js'); PAGESETUP.addControl(function() { ratingNodes = YAHOO.util.Selector.query('.rating'); ratingNodeCount = ratingNodes.length; var ratingNode = Array; for(i=0; i Just the Facts: Cruze will feature a smartphone app […] -
![MediaPost notes: Reach out to an image on the television screen and wrap both hands around what appears as a steering wheel to test drive Chevrolet’s Volt electric car. The […]](http://ignition.fallonhotdish.com/files/2012/07/KinectJoyRide-a-115x115.jpg "Chevrolet Charges Volt Ad Campaign Using Microsoft Kinect's Gesture Interface")
Chevrolet Charges Volt Ad Campaign Using Microsoft Kinect's Gesture Interface
Posted on June 25, 2010 | No CommentsMediaPost notes: Reach out to an image on the television screen and wrap both hands around what appears as a steering wheel to test drive Chevrolet’s Volt electric car. The […]