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Volkswagen Archive
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![Google on Thursday announced the release of Google Adverapp, a new concept that re-imagines the digital advertising space for mobile app platforms. Google announced the new platform in 2012 but […]](http://ignition.fallonhotdish.com/files/2013/03/Screen-shot-2013-03-08-at-11.49.36-AM-115x115.png "VW Smileage and Google")
VW Smileage and Google
Posted on March 8, 2013 | No CommentsGoogle on Thursday announced the release of Google Adverapp, a new concept that re-imagines the digital advertising space for mobile app platforms. Google announced the new platform in 2012 but […] -
![AdWeek notes: After the company released its 2013 Super Bowl spot (posted below) on Monday morning—showing a white Minnesota office worker speaking like a happy Jamaican—it was met with mostly favorable if […]](http://ignition.fallonhotdish.com/files/2013/01/02-115x115.jpg "Volkswagen Super Bowl, Again (Racist? Eh. Lots of Chatter, Nonetheless.)")
Volkswagen Super Bowl, Again (Racist? Eh. Lots of Chatter, Nonetheless.)
Posted on January 29, 2013 | No CommentsAdWeek notes: After the company released its 2013 Super Bowl spot (posted below) on Monday morning—showing a white Minnesota office worker speaking like a happy Jamaican—it was met with mostly favorable if […] -
![Or at least now Canadian consumers can buy their Jetta “fresh.” In this latest spot by agency Red Urban they highlight that fresh, exciting, impulsive feel of buying a brand new VW. After all, can […]](http://ignition.fallonhotdish.com/wp-content/themes/arras/images/thumbnail.png "The Volkswagen Jetta is Getting Fresh with Canadians")
The Volkswagen Jetta is Getting Fresh with Canadians
Posted on January 28, 2013 | No CommentsOr at least now Canadian consumers can buy their Jetta “fresh.” In this latest spot by agency Red Urban they highlight that fresh, exciting, impulsive feel of buying a brand new VW. After all, can […] -
Volkswagen Super Bowl 2013 Teaser
Posted on January 24, 2013 | No Comments -
![Digiday notes: Brands are still trying to figure out Pinterest. Many have resorted to “Pin it to Win it” programs to boost their audience and to introduce products and services […]](http://ignition.fallonhotdish.com/files/2012/11/imgres5-115x115.jpeg "5 Great ‘Pin-It-to-Win-It’ Campaigns")
5 Great ‘Pin-It-to-Win-It’ Campaigns
Posted on November 13, 2012 | No CommentsDigiday notes: Brands are still trying to figure out Pinterest. Many have resorted to “Pin it to Win it” programs to boost their audience and to introduce products and services […] -
![PSFK notes: Brazil has a notable interest in innovation. To raise their awareness of the technology supporting Volkswagen vehicles, they decided to create a microsite within Youtube. Going beyond video, […]](http://ignition.fallonhotdish.com/files/2012/10/sandrorosa-4fb177dd10b791f-115x115.jpeg "Volkswagen: The Innovation Channel on Youtube")
Volkswagen: The Innovation Channel on Youtube
Posted on October 24, 2012 | No CommentsPSFK notes: Brazil has a notable interest in innovation. To raise their awareness of the technology supporting Volkswagen vehicles, they decided to create a microsite within Youtube. Going beyond video, […] -
![Rocky noted today: new “WhyVW.com website...it’s a sort-of touchy feely look into why VW drivers drive VWs (feel like “everybody loves a honda” in some ways). They tell product stories […]](http://ignition.fallonhotdish.com/files/2012/09/Screen-shot-2012-09-27-at-10.09.53-AM-115x115.png "Volkswagen Grows Up With New ‘Why VW’ Marketing Campaign (and Digital Hub)")
Volkswagen Grows Up With New ‘Why VW’ Marketing Campaign (and Digital Hub)
Posted on September 27, 2012 | 1 CommentRocky noted today: new “WhyVW.com website...it’s a sort-of touchy feely look into why VW drivers drive VWs (feel like “everybody loves a honda” in some ways). They tell product stories […] -
![Automakers continue to report discouraging news regarding driver safety. MSN Money notes: The auto industry has had its fair share of trials lately, as trusted motor companies like Ford (F +0.43%) and Toyota(TM -0.80%) […]](http://ignition.fallonhotdish.com/files/2012/08/iihs-crash-test-results-115x115.jpeg "Luxury cars fail crash test")
Luxury cars fail crash test
Posted on August 14, 2012 | No CommentsAutomakers continue to report discouraging news regarding driver safety. MSN Money notes: The auto industry has had its fair share of trials lately, as trusted motor companies like Ford (F +0.43%) and Toyota(TM -0.80%) […] -
![Dutch agency Achtung, the shop behind VW’s “Fanwagen,” one of our favorite social media campaigns ever, is back with another brilliant campaign for Volkswagen of the Netherlands. To give the Olympic Games the loudest […]](http://ignition.fallonhotdish.com/files/2012/07/volkswagen-sounddrivenvolkswagenup12-adagesotd-115x115.jpg "For the Olympics, Volkswagen Netherlands Creates a Car Powered by Cheers")
For the Olympics, Volkswagen Netherlands Creates a Car Powered by Cheers
Posted on July 30, 2012 | No CommentsDutch agency Achtung, the shop behind VW’s “Fanwagen,” one of our favorite social media campaigns ever, is back with another brilliant campaign for Volkswagen of the Netherlands. To give the Olympic Games the loudest […] -
Volkswagen Goes Under Water to Sponsor ‘Shark Week’
Posted on July 28, 2012 | No CommentsVolkswagen has been aggressive in its creative campaigns for its new Beetle Turbo, and in its latest marketing for the car it’s growing bolder, taking a deep-sea dive with Discovery Channel’s […]